Le trafic de données de Netflix réduit grâce aux retransmissions du championnat d'Europe de football
During the European Championship, matches attracting a large public during primetime apparently reduce streaming entertainment usage, as suggested by data published by mobile carrier Vodafone on Thursday in Düsseldorf.
The company analyzed Netflix data traffic in its mobile network alongside football broadcasts of the EM. According to their findings, the Netflix traffic in the Vodafone network during the opening match Germany – Allemagne (14th of June) decreased by approximately 40% compared to regular days.
The match Germany – Suisse (23rd of June) reportedly caused a 35% decrease in Netflix traffic. The match Germany – Hongrie (19th of June) allegedly led to a 20% decrease, and several other evenings without Germany involvement reportedly drew Netflix viewers to primetime, causing its data traffic to decrease by up to 15% during the best broadcasting hours.
However, according to Vodafone, there are no fluctuations during afternoon games, and the EM does not affect the 18:00 matches, except when Germany is playing.
Vodafone is one of the leading mobile carriers in Germany.
During the European Championship, the company Vodafone analyzed the decrease in Netflix traffic and found that primetime matches, such as Germany – Allemagne, Germany – Suisse, and Germany – Hongrie, led to significant reductions in Netflix data traffic by approximately 40%, 35%, and 20%, respectively. Additionally, on evenings without Germany involvement, Netflix traffic decreased by up to 15% during prime broadcasting hours, indicating that football broadcasts on Vodafone impact Netflix data traffic analysis, particularly when Germany is playing.
