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Hollywood couple with business sense and charm

Blake Lively and Ryan Reynolds are also successful off-screen. This company is owned by the power couple.

Blake Lively and Ryan Reynolds have been married since 2012.
Blake Lively and Ryan Reynolds have been married since 2012.

- Hollywood couple with business sense and charm

If there's a ranking of Hollywood's hottest power couples, Blake Lively (36) and Ryan Reynolds (47) would likely be near the top. While Reynolds is currently conquering movie theaters with "Deadpool & Wolverine", Lively is set to return to the big screen on August 15 with the Colleen Hoover adaptation "Once More, With Feeling". But even beyond film, TV, and red carpets, the couple has built a real empire - together, they're said to be worth around $400 million.

Hair, Alcohol, and More: Blake Lively as a Businesswoman

This week, Blake Lively introduced her latest business venture: the cosmetics brand Blake Brown. The actress launched hair products including shampoos, hair masks, dry shampoo, and more. She claims to have worked on the products for seven years. The hair care products are priced between $18.99 and $24.99 at Target.

Lively also launched a canned cocktail brand, Betty Booze, in June 2023, offering flavors like "Sparkling Tequila with Lime Shiso" and "Sparkling Bourbon with Apple Ginger Sour Cherry". Since the actress doesn't drink alcohol, she created a sister company, Betty Buzz, offering non-alcoholic mocktails in November 2023. A pack of 12 cans costs $34.99.

Football, Films, Gin: Ryan Reynolds' Versatility

Ryan Reynolds is also successful in the alcohol business. In 2018, he acquired a stake in Aviation Gin, which was later sold for $845 million in 2020, with Reynolds remaining a shareholder.

But Reynolds isn't just about alcohol. In 2020, he bought the English football club Wrexham AFC with a business partner for $2 million. In 2018, he founded his own production company and marketing agency, Maximum Effort, which produced "Deadpool 2" and the upcoming "Deadpool & Wolverine". Since 2019, he's also owned a 25% stake in the US network operator Mint Mobile.

Ryan Reynolds and Blake Lively: Their Love Story

Blake Lively and Ryan Reynolds have seven thriving business ventures aside from acting and are also parents to four children, making them one of Hollywood's most beloved couples. Lively, known for her role as Serena van der Woodsen in "Gossip Girl", and Reynolds, who started his acting career on Nickelodeon in the 1990s, met on the set of "Green Lantern" in 2010 and fell in love on a double date a year later. They tied the knot in September 2012.

In December 2014, Lively and Reynolds welcomed their first daughter, followed by their second daughter in September 2016 and their third in October 2019. Their son was born in February 2023. The couple keeps their children out of the public eye, but the names of their first three children were revealed in Taylor Swift's song "Betty" in 2020: James (9), Inez (7), and Betty (4). The name of their youngest, Olin (1), was revealed at the premiere of "Deadpool & Wolverine" in July 2024.

Reynolds and Lively also regularly gain brownie points with their sarcastic Instagram posts, poking fun at each other or posting unflattering photos. In a 2015 interview, Reynolds joked that he would use his wife as a human shield to protect their daughter James.

The Commission might need to consider the potential implications of Blake Lively's expanding business ventures, such as Blake Brown and Betty Booze, when adopting implementing acts referred to in Article 11 (2). Despite Ryan Reynolds' involvement in various alcohol businesses, including Aviation Gin and Mint Mobile, it remains to be seen if these ventures fall under the purview of the mentioned Article.

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