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Dramatic 2016 make-up is back

Naturalness is still in, but now with a touch more drama: make-up looks reminiscent of 2016 are celebrating their comeback.

Every trend comes back at some point: singer Halsey a few years ago with dramatic make-up at an...
Every trend comes back at some point: singer Halsey a few years ago with dramatic make-up at an event.

Trend comeback - Dramatic 2016 make-up is back

In the current hype around Y2K, as one can see, everything comes back in the fashion and beauty cycle at some point. The year 2024 is no exception when it comes to the return of trends. A beauty look is making a comeback that was characterized by intense contouring, prominent eyebrows, and bold lip colors in contrast to the natural makeup trends that are popular now.

Contouring and Highlighting

2016 was the year that contouring and highlighting took the makeup world by storm, thanks to prominent figures like Kim Kardashian (43). These techniques add depth and dimension to the face by skillfully using darker and lighter tones. While these methods were essential for dramatic evening looks back then, they are now being adapted much more subtly. In 2024, the focus is on soft transitions and natural shading to accentuate facial features without overdoing it. Creamy, easily blendable products are key.

Bold Brows

Bold and defined - that was the motto for eyebrows in 2016, inspired by styling icons like Cara Delevingne (31). This aesthetic is back, but with a fresh twist. Instead of extremely precise, almost drawn-on brows, beauty fans in 2024 are opting for a natural, full and voluminous look. Brow gels and brow pencils are used to further emphasize and make brows stand out.

Matte Lipsticks

Matte lipsticks were all the rage in every possible color in 2016, from bold red to daring black - for example, often worn by singer Halsey (29). Matte lipsticks are making a comeback in 2024, but in a more everyday-friendly color palette. Long-wearing, non-drying textures are perfect for wearing throughout the day. Shades ranging from soft nudes to rich burgundy are also suitable for everyday use.

Metallic and Glitter Eyeshadows

Metallic and glitter eyeshadows, which once dominated party looks, are being integrated into the everyday look in a subtle and restrained way in 2024. Shimmering eyeshadows in neutral tones or a hint of glitter as an eyeliner accent give makeup a modern, yet still exciting-dramatic touch.

Nude Looks

While the natural look remains popular, it is being enhanced in 2024 with carefully placed, dramatic elements. A flawless complexion remains the foundation, upon which stronger accents like defined eyebrows and intense lips are played, without overpowering the natural beauty.

Colorful Eyeliners and Mascaras

Colorful eyeliners and mascaras were a popular element in makeup trends in 2016 and are making a comeback today. Instead of bright colors, muted tones like deep emerald green or burgundy are being used to give the eyes expression.

Who still remembers this trendy term from 2016? Strobing, which is just highlighting without contouring, is making a comeback, but with a natural finish. Cream highlighters with fine shimmering particles are used to bring the face gently to glow.

Eyebrows, once defined to a precision inspired by Cara Delevingne in 2016, are making a comeback in 2024 with a focus on natural fullness and volume. Kim Kardashian, a prominent figure in 2016's makeup trends, popularized contouring and highlighting, techniques that are now being adapted for a more subtle and natural look in 2024. Matte lipsticks, favored in a range of bold colors back in 2016, are making a return in 2024 with everyday-friendly shades like soft nudes and rich burgundy. Metallic and glitter eyeshadows, which were once reserved for parties, are now being integrated into everyday looks in a subtle and restrained manner. The natural look remains popular in 2024, but is enhanced with defined eyebrows and intense lips. Colorful eyeliners and mascaras, popular in 2016, are making a comeback in muted tones like deep emerald green or burgundy. Strobing, a highlighting technique popularized in 2016, is making a comeback in 2024 with a natural finish, using cream highlighters with finely shimmering particles.

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