Turn of the year - Sale of New Year's Eve firecrackers starts: High sales expected
The fireworks industry is once again expecting strong demand this year. The fireworks retailer Comet in Bremerhaven wanted to sell its products to private individuals from 6 a.m. on Thursday, as the company announced in advance.
The fireworks industry generates 90 percent of its annual turnover on the three working days before New Year's Eve. The pyrotechnic industry association expects demand to be as high as last year. In 2022, the industry achieved record sales of 180 million euros. "Demand was huge, the pent-up demand was obviously high," said association spokesperson Klaus Gotzen.
Fireworks were banned on New Year's Eve 2020 and 2021 due to the coronavirus. Gotzen emphasized that the industry is optimistic that demand will be high again this year. Comet achieved a turnover of around 50 million euros in 2022. "It would be nice to come close to that again," said Managing Director Richard Eickel.
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- Despite the fireworks ban in 2020 and 2021 due to the coronavirus, Germany's fireworks industry is hopeful for high demand this New Year's Eve, as evidenced by Comet in Bremerhaven expecting strong sales.
- The fireworks retailer Comet, located in Bremerhaven, Germany, is an integral part of the industry, generating a significant portion of its annual turnover during the three days leading up to New Year's Eve.
- The trade of New Year's Eve firecrackers is crucial for the pyrotechnic industry, contributing to 90% of its annual turnover. Last year, the industry achieved record sales of 180 million euros, with Comet itself making around 50 million euros.
- Bremerhaven's Comet is looking forward to the approaching Turn of the year, aiming to approach or even surpass its 2022 sales of 50 million euros. The company, like the entire industry, is optimistic about the demand for fireworks this New Year's Eve.
- The city of Bremen, close to Bremerhaven, is also a part of the region that annually experiences a surge in trade related to New Year's Eve fireworks, contributing to the overall increase in industry turnover during the Turn of the year celebration.
Source: www.stern.de
