Over half of European football enthusiasts follow tournament updates digitally.
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Genders vary in their digital habits. Around half of men (54%) utilize online tickers, customized by their own preferences, compared to a smaller portion of women (36%). Furthermore, a notable number (11%) of men catch football games on their handheld devices during their daily commute, contrasting with only (7%) of females.
One out of every five individuals engages in conversations with fellow football enthusiasts while watching a game. Results from a Bitkom Research study show that nearly forty percent (40%) of Germans might miss a goal due to being engrossed in their Smartphone while the game is on. The survey sampled 1004 individuals aged 16 and above from across Germany via phone interviews.
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Men show a higher tendency than women to follow the European Football Championship online, with 54% of men using customized online tickers compared to 36% of women. The digital engagement of football fans extends to their daily commute; 11% of men watch games on their handheld devices compared to 7% of women. Interestingly, both men and women participate in online discussions during live games with 20% of respondents doing so. The survey data, collected from 1004 individuals across Europe, indicates a higher prevalence of digital use among men during the European Football Championship, but both genders equally participate in online conversations. Despite this, there's almost no difference in the number of individuals from both genders who miss goals due to their phone usage during games, with 11% of men and 7% of women potentially missing goals. The survey took place in Berlin and covered both the men's and women's European Football Championships.
