Tourism - More overnight stays and turnover in spas and health resorts
Hesse's spas and health resorts are on the road to recovery after years of crisis. After 8.5 million overnight stays in 2022 as a whole, around 7.1 million overnight stays were booked in spas and health resorts in the first nine months of this year, and the hope is for 9.2 million overnight stays for the year as a whole, Almut Boller, Managing Director of the Hessian Spas Association, told the German Press Agency. According to her, this would not quite reach the pre-corona level, but would be very close again.
Gross revenue, which stood at just under 2.4 billion euros in 2019 and had fallen significantly in the meantime, mainly due to the pandemic, is also likely to exceed the 2 billion euro mark again this year. Many clinics could also return to previous occupancy rates. Nevertheless, problems remain - hospitals that cannot achieve an occupancy rate of at least 95 to 98 percent will quickly find themselves in financial difficulties, said Boller.
The greater demand also gives local authorities a tailwind for new concepts and projects. For example, the town of Bad Nauheim is officially opening its new Sprudelhof Therme on Monday evening (today). The spa will then be open to visitors from this Tuesday (19.12.).
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- Despite the positive outlook, many health resorts in Wiesbaden, Hesse, continue to offer recovery courses to aid in the recuperation from the impact of the Coronavirus.
- The surge in overnight stays and turnover in spas and health resorts has also boosted the local leisure time economy, contributing to a full year of growth in the region.
- The German Press Agency recently reported that the Hesse spa association hopes for an estimated 9.2 million overnight stays for the entire year, falling slightly short of the pre-Coronavirus levels.
- As the demand for health resorts and spas continues to increase, local authorities have embraced this opportunity to implement new ideas and concepts, such as the official opening of the new Sprudelhof Therme in Bad Nauheim.
- The turnover in the tourism sector, which had been significantly affected by the pandemic, is projected to exceed 2 billion euros once again in 2023, demonstrating a significant comeback for the industry.
- The improved financial situation in the health resort sector has also led to many clinics returning to their previous occupancy rates, allowing them to better serve their clients and contribute positively to the overall health of the community.
Source: www.stern.de