Bundesliga Second Division News - Lautern secures a new main sponsor from the gaming industry.
Novoline, a gambling provider from Bingen am Rhein, is now the primary sponsor of the second division football team 1. FC Kaiserslautern. Their partnership is set to continue, with the contract running for at least until 2027. In the previous season, the company was already the exclusive partner of the Palatinates.
This sponsorship agreement will provide financial security for the club in the future, commented Lautern's managing director Thomas Hengen. The gambling provider will replace Dr. Theiss Naturwaren GmbH and its "Allgäuer Latschenkiefer" brand as the shirt sponsor. According to reports, Dr. Theiss Naturwaren GmbH will remain the exclusive partner of the Red Devils.
In reaction to the new main sponsor, Lotto Rheinland-Pfalz and 1. FC Kaiserslautern have decided to end their partnership after over 70 years. The managing director of Lotto Rheinland-Pfalz, Jürgen Häfner, stated that they will adhere to the "club's request for early termination" of the agreement.
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- The city of Bingen on the Rhine in Rhineland-Palatinate, Germany, is the hometown of Novoline, the new main sponsor of 1. FC Kaiserslautern in the Bundesliga 2.
- Kaiserslautern's fortunes in the Bundesliga will be partially influenced by the partnership with Novoline, as they aim to secure a promotion to the top-tier Bundesliga.
- Bingen's Novoline has been a significant partner for 1. FC Kaiserslautern in the past, being the exclusive partner of the club during the previous season in the Second Division.
- After more than 70 years, the partnership between 1. FC Kaiserslautern and Lotto Rheinland-Pfalz has come to an end, following the arrival of Novoline as the primary sponsor.
- Fans of soccer in Kaiserslautern, Germany, and around the Rhine region will be eagerly following the performances of 1. FC Kaiserslautern in the Bundesliga 2, backed by their new main sponsor, Novoline.
