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How much does an advertising specialist earn in Germany

Details about the salaries of advertising professionals and the characteristics of the profession.

How much does an advertising specialist earn in Germany / Photo: Gustavo Fring / pexels.com
How much does an advertising specialist earn in Germany | Photo: Gustavo Fring / pexels.com

The salary of an advertising specialist depends on numerous factors. These individuals are experts in the design, installation, and subsequent maintenance of advertising signs.

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Recently, specialists in this field have been focusing on the production and installation of signs, light advertising, and other visual communication media – both inside and outside of buildings. Transportation vehicles, shop windows, exhibition stands, and other advertising spaces also fall within the expertise of these professionals.

Average national salary of an advertising specialist

  • The average salary for advertising specialists is about 35,000 euros per year;
  • The salary for sign and light advertising manufacturers is 36,500 euros per year.

However, the exact amount of earnings depends on various factors.

Advertising specialists play a crucial role in the marketing industry, as they are jointly responsible for the technical implementation and success of a wide range of advertising campaigns.

Their salary varies depending on experience, location, and the type of advertising they work on.

Сколько зарабатывает специалист по рекламе, зависит от опыта и ряда других факторов. Фото: Jonathan Borba / pexels.com
How much does an advertising specialist earn in Germany. Photo: Jonathan Borba / pexels.com

The more professional experience and recommendations in the field of advertising technology and design one has, the higher the chances of earning a higher income. Beginners will earn significantly less than their more experienced colleagues, which is quite logical.

As professional experience increases and specialized knowledge expands, salary prospects improve. Over time, each individual can work more independently, for example, managing large projects on their own and possibly taking on managerial responsibilities.

Location also has a significant impact on income. For instance:

  • In Dreieich, Hessen, the average salary is about 39,000 euros per year.
  • For performing the same tasks in Hamburg, the average payment is 35,200 euros.

Regional differences in salary are often due to varying costs of living. Additionally, the demand for sign and light advertising manufacturers in a specific region can also affect profitability. In markets with high demand, employers often pay above average.

Salaries in Germany for advertising specialists can reach up to 39,000 euros annually in certain locations, such as Dreieich, Hessen.This is higher than the national average salary of 35,000 euros, even considering that the salary in Hamburg is only 35,200 euros for the same tasks.

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