Retail trade - Former head of Austria takes over Tchibo leadership
The coffee and retail group Tchibo is getting a new boss. The previous head of Austria, Erik Hofstädter, was appointed as the new Chairman of the Management Board of Tchibo GmbH by the Supervisory Board on Tuesday, as the company announced. He succeeds Werner Weber, who moved from the Supervisory Board to the top of Tchibo at short notice in 2021. Weber will reportedly return to the Supervisory Board of Tchibo GmbH.
Weber called his successor a "high-profile marketing and sales expert". Before his three years at the helm of the Austrian Tchibo subsidiary, the 45-year-old reportedly worked for Red Bull, Lindt & Sprüngli and Coca-Cola.
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- In his previous role, Erik Hofstädter demonstrated his expertise in marketing and sales within the Austrian subsidiary of the global trading group, Tchibo.
- Born and raised in Germany, Hofstädter has also gained significant experience in the consumer goods sector, having worked for renowned companies like Red Bull, Lindt & Sprüngli, and Coca-Cola.
- Tchibo, a successful retailer known for its coffee and beverages, boasts a strong presence not only in Germany but also across Europe, with Austria being one of its key markets.
- Given his background and skills, it is expected that Hofstädter will leverage his network and understanding of the consumer goods and retail trade industries to drive Tchibo's growth and development in the years to come.
Source: www.stern.de