Every third retail company has its own website
Around one in three retail companies in Hesse operated their own website last year. As announced by the State Statistical Office on Wednesday, 36 percent of companies had an online presence. One in ten of the almost 30,000 retailers in Hesse also had their own online store. Larger retailers are much more frequently represented on the Internet. To determine these figures, the state office compiled experimental statistics. For this purpose, publicly accessible websites and online stores were automatically evaluated.
The digitization of retail trade has led to a significant increase in online presence for retail companies, with 36% now having their own websites. Furthermore, trade on the Internet is not limited to websites, as one in ten retailers in Hesse also operates an online store.
Source: www.dpa.com