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Dreesen: Investor entry no attack on Premier League

Can the Bundesliga now compete with the strongest league in the world? No, says the Bayern boss. He advises not to look too closely at the competition when it comes to the marketing deal.

Jan-Christian Dreesen, the designated new CEO of FC Bayern München AG, takes part in a press....aussiedlerbote.de
Jan-Christian Dreesen, the designated new CEO of FC Bayern München AG, takes part in a press conference at the Allianz Arena. Photo.aussiedlerbote.de

Chief Executive Officer - Dreesen: Investor entry no attack on Premier League

For Bayern Munich CEO Jan-Christian Dreesen, the planned entry of investors does not mean that the gap to the English Premier League can be significantly reduced. "I think the Premier League is so far away - no, we have to concentrate on ourselves and continue to develop the things that we believe are right," said Dreesen: "That has nothing to do with the Premier League for the time being. It would also be presumptuous to believe that."

The fan alliance "Unsere Kurve" had previously criticized the decision to bring in investors, arguing, among other things: "The uniqueness of German soccer is being thrown overboard for a hopeless rat race with the Premier League."

At the general meeting of the German Football League on Monday, the DFL received a mandate from the professional clubs to enter into concrete negotiations with a strategic marketing partner. A financial investor is to pay up to one billion euros for a percentage share of the TV revenue. The contract is to have a maximum term of 20 years.

The Premier League recently caused a stir with the announcement of a new TV contract for a record sum. According to league information, the equivalent of around 1.95 billion euros per season will be paid for the awarding of media rights for the 2025/2026 seasons up to and including 2028/2029. The DFL last concluded a TV contract in 2021 that guarantees it €1.1 billion per year.

DFL

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Source: www.stern.de

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