Movies dominate our attention. - Berlin enhances movie funding.
To thrive in the film industry, those who consider themselves cultural assets need to contribute adequately to the sector, ensuring it remains competitive with major TV channels and streaming platforms, Florian Graf, head of the Berlin Senate Chancellery and MBB supervisory board chairman, emphasizes. For the Cinema Program Award, the MBB has set aside 1.5 million euros. From these funds, Berlin's 44 cinemas receive 1 million euros, and the 26 cinemas in Brandenburg get 500,000 euros.
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Graf underlines the importance of funding for the film industry in Berlin and Brandenburg, emphasizing that major movie productions need to stay competitive against TV channels and streaming platforms. Consequently, the Medienboard Berlin-Brandenburg allocates 1.5 million euros for the Cinema Program Award, with Berlin's cinemas receiving 1 million euros and Potsdam's cinemas benefiting from 500,000 euros, contributing significantly to the local movie scene in Brandenburg. By fostering a prosperous film industry, the region's cinemas can continue to showcase excellent movies, like recent Hollywood blockbusters filmed in Berlin, such as "Batman v Superman: Dawn of Justice" and "The Dark Knight Rises," making Brandenburg a popular destination for movie lovers and filmmakers alike.